Christine Barney is the CEO of rbb Public Relations. She can be reached at
Winning awards is more than just an ego trip

Many organizations use awards as a metric of success.

Whether you are a professional in an agency or corporate setting, if your organization uses awards as benchmarks, you probably have a culture of innovation and are willing to take risks.

If the bar is always set at doing award-winning work, then you elevate the level of all you do and truly become a workplace where best practices are the norm.

Awards are about raising that bar of excellence just a little higher.


2012 Gold Bulldog Small PR Agency of the Year
Gold Bulldog for M&M'S re-branding campaign

2012 Gold SABRE: Professional Services for Alphastaff
2012 Best Agency to Work for
2011 Silver SABRE: Consumer Health PR Category for Zumba Fitness
2010 Silver SABRE: Travel Category for AMResorts
2009 Boutique Agency of the Year
2009 Silver SABRE: Travel Category for the Port of Costa Maya
2009 Iron SABRE: Employee Program Category for the Employee Driven
2008 Gold SABRE: Corporate Reputation for Florida Power & Light
Gold SABRE: Community Relations for Verizon Wireless
2006 Iron SABRE: Firm Marketing Campaign

2012 Silver Anvil: B2B Marketing for Alphastaff
2011 Anvil Award of Commendation: Events for Zumba Fitness
2010 Silver Anvil: Crisis Communication for AMResorts
2008 Silver Anvil: Corporate Reputation for Florida Power & Light
2007 Silver Anvil: Public Service Campaign for TracFone Wireless
2007 Silver Anvil: Events for Fairchild Tropical Botanic Garden
Silver Anvil: International Public Relations for Texaco
Bronze Anvil: Interactive marketing for Florida Bar
Bronze Anvil: Creative Tactics for Florida Marlins

2008 PR Agency of the Year
2008 Small PR Agency of the Year
2005 Boutique PR Agency of the Year

2014 Two Platinum Awards at the Hospitality Sales & Marketing Association International (HSMAI) Adrian Awards for Homewood Suites
2013 Winner PR News' PR Agency Elite Awards for Ringling Bros. Barnum & Bailey
2011 Top Small Company Workplaces Winner/Winning Workplaces & Inc. Magazine
2007 - 2009 Top Small Company Workplaces Finalist/ Winning Workplaces & The Wall Street Journal
2008 Honorable Mention, PR Platinum Media Event for FPL
2006 Winner Platinum PR Awards: Multicultural Campaign for M&M               
IABC: Silver Quill Award of Excellence: Not-for-Profit for South Florida Blood Banks