MIAMI – May 8, 2007 – Miami-based rbb Public Relations has added two new account coordinators to the firm’s staff: Michelle Catin and Michael Goldfarb.

Catin will work provide media relations and administrative support to a diverse group of rbb’s accounts including Costa Maya, Cleveland Clinic and AlphaStaff Group, Inc. Prior to joining rbb, Catin worked in marketing and web design, and brings a graphics background to the firm. She holds a bachelor’s degree in communications from Florida International University and resides in Miramar.

Goldfarb is working with a few of the firm’s consumer and professional service accounts including Florida Power & Light, The Florida Marlins and Squire, Sanders & Depsey L.L.P. Goldfarb started his career in sports marketing branding and strategic planning with The Mastermind Group in Dallas. He graduated from Southern Methodist University with a bachelor’s degree in sociology and currently resides in Miami Beach.

"We are pleased to add new executives to our team who possess skill sets that will further strengthen our capabilities, and support rbb’s continued growth,” said Lisa Ross, president of rbb Public Relations. “We look forward to watching Michelle and Michael advance within the firm.”

About rbb Public Relations

Founded in 1975, rbb Public Relations, named 2005 "Boutique PR Agency of the Year" by PR WEEK, is located in Coral Gables, Fla. The firm has gained a statewide and national reputation for strategic, results-oriented PR, with expertise in media relations, corporate communications, crisis counseling, product launches and special events. The firm’s capabilities encompass a variety of practice areas, including professional services, consumer products, crisis communications, travel & leisure, healthcare, real estate and food and beverage. For more information, call (305) 448-7450 or visit www.rbbpr.com.

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Media Contact: rbb Public Relations / Christine Barney Christine.Barney@rbbpr.com Direct: 305-448-7456 / Cell: 305-807-5831