Miami-based public relations firm wins coveted award from PRWEEK
MIAMI - March 8, 2005 - rbb Public Relations, Florida's largest independent public relations firm, has been named "Boutique PR Agency of the Year" by PR WEEK, the industry’s largest trade publication. The coveted national award, which recognizes financial and client growth, client retention and overall creativity and innovation by firms with annual incomes up to $10 million, was presented to rbb Public Relations at the PR WEEK Awards, held annually in March at Tavern on the Green in New York City.
Judges noted that rbb Public Relations was selected from more than 800 entrants throughout the country because of the combined strength of the firm's employee retention and client service. Staff turnover, widely considered a major impediment to success among professional service firms, stands at less than eight percent at rbb Public Relations, as more than half of its 20-plus employees have remained with the firm for more than five years, including a third of which bring a decade or more of service. In addition, rbb Public Relations boasts average client tenure of nearly seven years, an outstanding achievement that, according to CEO Christine Barney, can be directly attributed to the firm's emphasis on delivering exceptional client service.
"Because our people stay, our clients stay," said Barney, who also serves as rbb Public Relations' managing partner. "It's not a coincidence that many of our clients have been with rbb Public Relations for nearly a decade or more, and are served by staff with the same track record. All of us at rbb Public Relations are humbled, as well as thrilled, to be recognized as 'Boutique PR Agency of the Year' by PR WEEK, when so many other fine firms throughout the country were nominated."
About rbb Public Relations Founded in 1975, Miami-based rbb Public Relations is Florida's largest independent, full-service public relations firm, is based in Miami. The firm has gained a statewide and national reputation for strategic, results-oriented PR, with expertise in media relations, corporate communications, crisis counseling, product launches and special events. The firm's capabilities encompass a variety of practice areas, including professional services, travel & leisure, real estate, health care and retail. Recent accolades for rbb Public Relations include being named the "#1 PR agency in the country to work for," and "South Florida PR Firm of the Year," among others. For more information, call (305) 448-7450 or visit www.rbbpr.com.
About PR WEEK Launched in the United States in 1998, PR WEEK is the first weekly magazine to offer nationwide coverage of the public relations business. It carries the latest news, in-depth analysis, top columnists, and reviews of campaigns, and aims to provide essential weekly reading for public relations professionals and to champion the cause of public relations as an essential management discipline in the business community at large. Based in New York, the magazine has a 28-strong staff, including full-time correspondents based in Washington DC, San Francisco and Chicago. PR WEEK was founded in Europe, and publishes an international edition that is circulated throughout the world. For more information, visit www.prweek.com.
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Media Contact: Christine Barney 305-448-7450, X – 123 Christine.Barney@rbbpr.com
