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RBB PUBLIC RELATIONS ADDS THREE ACCOUNT COORDINATORS

MIAMI – September 2006 – Coral Gables-based rbb Public Relations announced today the addition of three new executives to the firm’s staff. Kimberly Bobson, Morgan Lynch and Katie Rodi have joined as account coordinators.

Kimberly Bobson has been hired as an account coordinator to serve the firm’s consumer and business clients such as Starbucks Coffee Company and Florida Power & Light. Bobson graduated from the University Florida with a bachelor’s degree in advertising. She currently resides in Miami.

Morgan Lynch will serve the firm’s business to business accounts as an account coordinator for such diverse clients as Language Line Services and Puerto Costa Maya. Prior to joining rbb, Lynch worked at Cohn and Wolfe New York’s Healthcare practice where she honed her skills in media relations. Lynch graduated with a bachelor’s degree in communications from Tulane University and currently resides in South Miami.

Katie Rodi has been hired as an account coordinator to serve the firm’s real estate, business and luxury clients. Rodi brings her extensive experience in event planning, fundraising and marketing to such accounts as Adler Group and The Ritz-Carlton Club and Residences, South Beach. Rodi holds a bachelor’s degree in communications from the University of Oklahoma and currently resides in Miami Beach.

"We are pleased to add executives with skill sets that further strengthen and propel teams as the firm continually grows,” said Christine Barney, CEO and managing partner of rbb Public Relations.

About rbb Public Relations Founded in 1975, rbb Public Relations, named 2005 "Boutique PR Agency of the Year" by PR WEEK, has offices in Coral Gables and New York. The firm has gained a statewide and national reputation for strategic, results-oriented PR, with expertise in media relations, corporate communications, crisis counseling, product launches and special events. The firm’s capabilities encompass a variety of practice areas, including professional services, consumer products, crisis communications, travel & leisure, healthcare and real estate. For more information, call (305) 448-7450 or visit www.rbbpr.com.

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Media Contact: rbb Public Relations / Christine Barney Christine.Barney@rbbpr.com Direct: 305-448-7456 / Cell: 305-807-5831