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WANTED: SOCIAL MEDIA DEVELOPMENT DIRECTOR



rbb’s Digital Park is seeking a social media development director to help drive the next phase of our digital growth.  This highly motivated communicator must have a passion for strategic business development, writing, blogging, and social media in a fast-paced environment.     

To apply, you must have: 
  • Agency experience
  • The ability to jump between creative and analytical skills
  • Solid verbal and written communication expertise
  • Compelling presentation skills
  • A marketing perspective
  • Strong organization skills for project management
  • A strategic vision of the social media landscape and its role in branding and marketing to infuse social media strategies, trends, and best practices across all aspects of rbb and individual client communications   

Responsibilities:
  • Spearhead new client acquisition, strategy and execution, including new business proposals, presentations, and budgets
  • Drive social media presence and engagement of current clients
  • Project management and oversight of various teams, tasks and deadlines
  • Continue building Digital Park capabilities and manage ongoing education of rbb staff and clients to assist in cross selling of digital media opportunities
  • Extend rbb brand by participating in digital/social media industry conferences/ associations, actively participate in Digital Park blog and division promotion
  • Manage and mentor rbb’s digital media manager and social media coordinator
  • Partner with other managers and client teams to grow accounts into new media space by providing opportunities and recommendations to meet communications goals ensure programs are delivering promised results   

Qualifications:
  • Demonstrated experience with Web 2.0 channels & great affinity for learning new technologies
  • Passionate about social media, and active across the landscape
  • Possess a strong understanding of strategic planning and a proven ability to close new business and manage execution of communications programs
  • Exceptional writing, grammatical and proofreading skills
  • Excellent communication and interpersonal skills
  • Public Speaking:  Excellent presentation skills
  • Ability to meet deadlines, work independently and move projects forward and on deadline
  • Knowledge of marketing strategies for different Social Media channels
  • Adept at using Microsoft Office (Word, Excel, PowerPoint, etc.)
  • Collaborative team player
  • Diligent work ethic and insatiable desire to expand skills and be the best

To apply: Qualified applicants only, please send your resume to christine.delahuerta@rbbpr.com.     

About Digital Park: 
Digital Park is the new media division of rbb Public Relations, which creates social and interactive programs for consumer, corporate and B2B clients.  Based on rbb’s best practices approach to overall public relations efforts, Digital Park develops strategic online communications programs with measureable goals. The division’s services include online reputation management and social media marketing, as well as enhanced search engine optimization.  The Digital Park blog provides insight on the constantly evolving public relations and digital marketing fields. To read the blog and learn more about Digital Park, visit www.rbbdigitalpark.com.   

About rbb Public Relations: 
Headquartered in Miami, marketing public relations agency rbb Public Relations has a national reputation for delivering results. Named “2009 Boutique Agency of the Year” by The Holmes Report, PRWeek’s “2008 Agency of the Year” and included among Inc. 5000’s list of “Fastest Growing Private Companies,” 34-year-old rbb delivers client results on par with the largest national firms, but with the individual attention of a boutique agency.  Its bilingual staff excels in media relations, corporate communications, digital/social media, product introductions and crisis counseling. The firm’s capabilities encompass a variety of practice areas, including consumer products, B2B, travel & leisure, health and fitness, food and beverage, real estate and crisis communications. rbb is a member of the Converge network of PR firms.  For more information, call (305) 448-7450 or visit www.rbbpr.com.    

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